
Five Rivers Cattle Feeding is a Greeley, Colorado company that has been described as the largest cattle-feeding operation in the world. Its owner changed in 2018, when JBS USA sold it to Pinnacle Asset Management.
What Is Verifiable
We keep this page to details that have been reported by news outlets, and we do not cover internal company numbers we cannot confirm.
- Headquarters: Greeley, Colorado.
- What it does: It feeds cattle in commercial feedyards until they reach market weight, then supplies them for beef processing.
- The sale: JBS USA agreed to sell Five Rivers to Pinnacle Asset Management, a New York-based commodities and natural resources investment firm. The deal was announced January 17, 2018, for about $200 million, and was completed March 16, 2018.
Herd size, feedyard count, and staffing change over time. For current figures, check the company’s own website or recent news coverage.
What Is a Cattle Feedyard?
A feedyard is where young cattle finish growing before slaughter. Cattle usually spend months there eating a measured ration, often built on grain such as corn or wheat, forage, and byproducts, and the ration is adjusted as they grow. If you are curious how this works, our posts on what feedlot cattle eat and growing and finishing stages for feeder calves explain the process. For finishing diets, see the best cattle finisher feed.
Bottom Line
Five Rivers Cattle Feeding is a large Greeley, Colorado cattle feeder that moved from JBS USA to Pinnacle Asset Management in 2018. For anything beyond those basics, such as current locations or capacity, go to the company directly. This page is general information and is not affiliated with Five Rivers.






